The Epic Games Store, owned by Epic Games, has modified its guidelines to readmit blockchain and Web3 games, particularly those rated as "Adults Only" (AO), due to non-fungible tokens (NFT) and blockchain elements. The store previously excluded all AO-rated games as per Entertainment Software Rating Board (ESRB) classifications but has now made an exception for blockchain and NFT games while maintaining compliance with existing guidelines and prohibitions.
Key Points:
Policy Change: The Epic Games Store has altered its policies to allow the listing of blockchain and Web3 games, including those with an "Adults Only" (AO) rating due to NFT and blockchain features.
ESRB Classification: Some blockchain games receive an AO rating from the ESRB due to the potential for exchanging digital currency for real money, leading to their exclusion from the platform. The recent policy change opens the door for these games to be listed.
Exceptions and Guidelines: While blockchain and NFT games are now accepted, they must still adhere to existing guidelines and prohibitions on content such as pornography, gambling, and hateful material.
Games Reinstated: As a result of the policy change, games like Unchained Gods and Striker Manager 3, previously removed due to an AO rating, have been reinstated on the Epic Games Store.
Immutable's Response: Immutable, the developer of Gods Unchained, celebrated the policy change, stating that it acknowledges the importance of Web3 gaming experiences and represents a step closer to adoption.
Comparison with Steam: Steam, another major digital distribution platform, implemented a blanket ban on blockchain and NFT games in 2021. Despite the ban, developers have found ways to launch crypto-related games on Steam.
Implications for Gaming Adoption: The Epic Games Store's decision to welcome blockchain and NFT games highlights a growing recognition of the significance of Web3 gaming experiences. The acknowledgment of these technologies and the readmission of relevant games could contribute to the broader adoption of blockchain within the gaming industry.
Conclusion: The policy changes by the Epic Games Store signal a shift in approach towards blockchain and NFT games, offering developers in the space an opportunity to reach a broader audience. As the gaming industry continues to explore the integration of decentralized technologies, such policy adjustments could pave the way for increased adoption and innovation in the gaming sector.
(Sergio Goschenko, Bitcoin News, 2023)